Who is the world’s most famous athlete? ►► Comment below!
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ESPN compiled a list of the world’s most famous athletes in the world, their criteria took pieces from sources like Forbes, social media platforms and google analytics. The intuitive list boasts many world football players, like Lionel Messi and Cristiano Ronaldo, boxing stars like Floyd Mayweather, NBA superstars like LeBron James and Kevin Durant, alongside MMA fighters, tennis players and golfers.

“We started off with Forbes’ list of the 100 highest-paid athletes, then sought input from ESPN journalists to add other notable athletes. ESPN director of sports analytics Ben Alamar created a formula that combined athletes’ salary/winnings and endorsements with their social media following — Facebook, Twitter and Instagram — along with Google search popularity to create a comparative ranking system.”

Read more: http://espn.go.com/espn/story/_/id/15860121/espn-world-fame-100-methodology-how-list-was-created

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